模力指数模力指数
返回行业排行

洗发水行业排行

TOP 20 明细榜单（多指标并列展示）

海飞丝
55.4%30.4%0.0%53.6%14.3%
2
清扬
55.4%0.0%0.0%51.8%14.3%
3
卡诗
53.6%1.8%0.0%50.0%12.5%
4
沙宣
46.4%3.6%0.0%41.1%3.6%
5
阿道夫
44.6%0.0%0.0%42.9%8.9%
6
飘柔
42.9%1.8%0.0%37.5%3.6%
7
施华蔻
41.1%0.0%0.0%32.1%1.8%
8
潘婷
39.3%0.0%0.0%37.5%1.8%
9
蜂花
37.5%0.0%0.0%33.9%0.0%
10
欧莱雅
35.7%0.0%0.0%26.8%10.7%
11
滋源
30.4%0.0%0.0%26.8%8.9%
12
半亩花田
28.6%0.0%0.0%25.0%0.0%
13
霸王
25.0%0.0%0.0%23.2%0.0%
14
舒蕾
23.2%5.4%9.5%16.1%0.0%
15
Off&Relax
23.2%0.0%0.0%16.1%0.0%
16
力士
19.6%0.0%0.0%14.3%0.0%
17
且初
17.9%0.0%0.0%10.7%0.0%
18
宝洁
16.1%12.5%0.0%7.1%0.0%
19
吕
16.1%0.0%0.0%14.3%12.5%
20
多芬
16.1%0.0%0.0%14.3%0.0%

数据说明

排序规则：本榜单通过分析大模型的输出，计算提及率、首位提及率、首选推荐率、正面及负面提及率五大核心指标，客观反映品牌在大模型认知中在行业的位置与形象。